ATL Colors is a vibrant, fresh, and boldly colorful cosmetic line for the sophisticated and urban diva. The online based cosmetic retailer announced the company’s new retail website atlcolors.com. AMMI provided a myriad of business and marketing strategies. Creation of full business plan, identifying target market, developing comprehensive media plan including social, tv, print, out of home, and local events. Creation of promissory note for potential investor to market ATL Colors to local audience with goals of national exposure.